Pay Per Click – PPC
Pay per click advertising or PPC is exactly what it says. You pay per every click you receive. PPC comes in many forms:
- Text Advertising
- Social Media
- An ever growing list….
No form guarantees success but when done correctly PPC is a formidable marketing technique that can drive instant visibility, brand awareness, revenue and ROI for a business. Do you want to know more about PPC advertising? Complete the contact form below:
Pay per click advertising platforms
If you know anything about PPC advertising platforms you’ll know there is an endless choice of options. Each working slightly differently, each having different user types and engagement with on site advertising. Most people will think of Google – but there are of course other search engines that can be used. Social Media is a hot bed for advertising and is a proven driver of traffic and sales. It’s critical to match the advertising options with your customer type and business before embarking onany PPC journey.
The obvious choice to hit large traffic volumes. Almost instant traffic for your business
Are your customers on Facebook? If they are then so should you
Instagram is growing but only worth it if your customers are there
If you can sell your product or service in160 characters
A great option to sell products and reach a wider audience
Are you creating great video content? YoutTbe could be an opportunity
Choosing the right PPC platform
Knowing your customer (or target customer) and where they are online is critical before deciding what PPC actions to take.
If you want to know more about PPC then get in touch. Give us a call or complete the form below.