The importance on link building

Published by michael on

Link building is am important process of gaining  links from other websites to your own. A link is a way for users to navigate between pages on the internet and search engines to discover and rank your content. Search engines discover and use links to crawl your website and the entire world wide web – it’s how their robots/spiders work. They crawl links between your pages (internal linking) and they will crawl the links between websites. There are many techniques for building links, however with an ever changing landscape of SEO whilst link building has become a lot more difficult than it used to be it is still as important as ever.

Many SEOs spend the majority of their time trying to do it well. For that reason, if you can master the art of building high-quality links, it can truly put you ahead of both other SEOs and your competition.

Back in the day, link building was an easy process. You could easily automate tools to submit to article directories and Web2.0 sites to generate backlinks. The quality of the article or inbound links didn’t matter so much.

On April 24, 2014, Google launched the Google Penguin algorithm, and it changed everything about link building. Today, link building is much more of a skill, and it takes time to get it right.

In general, the popularity of a website or blog is determined by the number of inbound links

Some benefits of link building:

  • More visibility of your website in search results.
  • Link building can help germ or exposure on search engines.
  • Websites can get traffic from other linked sites.
  • Writing high-quality content can get high-quality incoming links and improve the value of the site.
  • Getting indexed in search results quickly can be achieved with link building.
  • If you are getting the building the links naturally, then you can nurture the relationship with related people.
  • Links from authoritative sites build your reputation.
  • Links in right places can even lead to conversions.
  • Link building also helps in getting indexed in search results quicker.

Link building can be performed with many strategies:

  • Writing epic content (content that is linked to naturally).
  • Guest blogging.
  • Do follow blog comments.
  • Following social media websites.
  • Write pillar content and inform bloggers.

There are many other strategies that people follow, but if you have a niche site, it is always advised to make a proper plan for link building.

Link building is the process of acquiring hyperlinks from other websites to your own. A hyperlink (usually just called a link) is a way for users to navigate between pages on the internet. Search engines use links to crawl the web; they will crawl the links between the individual pages on your website, and they will crawl the links between entire websites. There are many techniques for building links, and while they vary in difficulty, SEOs tend to agree that link building is one of the hardest parts of their jobs.

Many SEOs spend the majority of their time trying to do it well. For that reason, if you can master the art of building high-quality links, it can truly put you ahead of both other SEOs and your competition.

Back in the day, link building was an easy process. You could easily automate tools to submit to article directories and Web2.0 sites to generate backlinks. The quality of the article or inbound links didn’t matter so much.

On April 24, 2014, Google launched the Google Penguin algorithm, and it changed everything about link building. Today, link building is much more of a skill, and it takes time to get it right.

In general, the popularity of a website or blog is determined by the number of inbound links

Some benefits of link building:

  • More visibility of your website in search results.
  • Link building can help germ or exposure on search engines.
  • Websites can get traffic from other linked sites.
  • Writing high-quality content can get high-quality incoming links and improve the value of the site.
  • Getting indexed in search results quickly can be achieved with link building.
  • If you are getting the building the links naturally, then you can nurture the relationship with related people.
  • Links from authoritative sites build your reputation.
  • Links in right places can even lead to conversions.
  • Link building also helps in getting indexed in search results quicker.

 

Link building can be performed with many strategies:

  • Writing epic content (content that is linked to naturally).
  • Guest blogging.
  • Do follow blog comments.
  • Following social media websites.
  • Write pillar content and inform bloggers.

There are many other strategies that people follow, but if you have a niche site, it is always advised to make a proper plan for link building.

Categories: SEO

0 Comments

Leave a Reply

Your email address will not be published. Required fields are marked *